About Digital Tactics
Digital Tactics is an AI transformation, software engineering and innovation consultancy, founded in 2011 and based in Hove, East Sussex. It has worked on more than 200 client projects.
It offers AI transformation consultancy, AI ethics and governance (including the EU AI Act), generative AI and large language model implementation, and data and analytics. It also works on systems architecture, system integrations and legacy modernisation, and provides research and innovation consultancy.
It works with clients remotely or on site.
Services
- AI strategy and readiness
- AI governance and compliance
- Generative AI and LLM implementation
- Data and analytics for AI
Sectors
- Media and broadcasting
- Construction and property
- Financial services and fintech
- Health and care
- Education
- Charities and non-profits
- Engineering and aerospace
- Public sector and government
Credentials
What the practice tells us, each linked to the source that records it. We have not vetted these ourselves.
- Initiator and project lead of GreenCode, a €13 million ITEA (Eureka cluster) research programme on energy-efficient software (source, external) With partners in eight countries. UK costs supported by Innovate UK. Source: ITEA (Eureka cluster). Checked .
- UK lead on the ITEA GLEAM project consortium (source, external) Work-package lead for integration, deployment and interoperability, on energy-efficient medical AI. Source: ITEA (Eureka cluster). Checked .
- Business Innovation Group (BIG) partner of the UK Knowledge Exchange Hub for Mathematical Sciences (KE Hub) (source, external) Source: KE Hub for Mathematical Sciences. Checked .
- SOSX®: System-of-Systems for X, a platform for AI-enabled systems thinking (source, external) The practice's own product, self-funded and built for Innovate UK's Agentic AI Pioneers competition. In live trials with a large global aerospace manufacturer, and exports into nine MBSE tools and formats. Source: Digital Tactics (its own product). Checked .
- Customer Compass: Winner — Cash Flow Accelerator category, Xero Rise of the Builder Hackathon 2026. Judged by Xero. (source, external) Source: Xero (Rise of the Builder Hackathon 2026). Checked .
Consultants
- Chris Dean, Founder and CEO, Digital Tactics
Company details
- Legal name
- Digital Tactics Ltd
- Company number
- 07666910 (Companies House record, external) (England and Wales)
- Founded
- 2011
- Location
- Hove, East Sussex (BN3)
- Works
- Remote or on site
- Taking new work
- Not stated
- Client sizes
- Not stated

